Monday, February 23, 2015
Westchester Business Expo 2015 | Exhibitor Register | Business Council of Westchester http://ift.tt/1yilaxc The 2015 Westchester Business Expo, produced by the Business Council of Westchester, is the premier business-to-business show in the Hudson Valley. The expo offers a unique opportunity for one on one discussions in an environment that is conducive to productive networking. Register your business today and gain access to more than 1500 professionals that will attend this even. The event will take place on March 18th at the Hilton Westchester from 1-5pm. Click on the link above to register now. In a hyper competitive market it is critical for your company to gain an edge.In addition, the multi-channel world we live in makes communicating your message more challenging than ever. That all changes on March 18th at the Westchester Business Expo that will take place at the Hilton Westchester from 1-5pm. Over 180 exhibitors and 1,500 professionals will attend the premier business-to-business show in the Hudson Valley produced by The Business Council of Westchester Exhibitors will benefit from an audience that is looking for ways to improve their business. The expo offers a unique opportunity for one on one discussions in an environment that is conducive to productive networking. As an exhibitor, you can achieve success at the Expo by: Creating a plan for the event Listening to the needs of attendees Engaging in meaningful and productive discussions Measuring your return on investment In order to be included in the Westchester Business Journal’s special insert and exhibitor map, you must register by March 3rd. We look forward to seeing you at the 2015 Westchester Business Expo. Click on the link to register today. Video production, video search engine optimization and video marketing provided by Video SEO Pro, Inc. Generate more leads, more traffic to your website and more sales using video marketing. To learn more give us a call at (914) 368-9600 or click the link below. http://ift.tt/1CvxVkD Video SEO Pro
Tuesday, February 17, 2015
TopSEOs.com, an established independent research firm focusing on the examination and recommendations of online marketing services all around the world, has published it’s latest rankings on January 2015, and we are proud to say that Video SEO Pro has been ranked among the top 10 video SEO companies! We are very grateful to our great clients for helping us to get there. THANK YOU!
Sunday, February 15, 2015
Branding video | Video Marketing | Pavillion Farm | Video SEO Pro http://ift.tt/1rcop6t An efficient video marketing campaign has to have not only the right strategy, but the right soul. The Pavillion Farm, a Hunter/Jumper Horse Training Facility in North Salem, NY, came to Video SEO Pro with a special request: They were looking for a better, more engaging way to explain not only what they do, but to communicate their passion and high professional standards, in order to attract not only more students, but the right kind of students. We believe that with this branding video we have achieved this goal. You can judge for yourself. Video production, video search engine optimization and video marketing provided by Video SEO Pro, Inc. Generate more leads, more traffic to your website and more sales using video marketing. To learn more give us a call at (914) 368-9600 or click the link below. http://ift.tt/1CvxVkD Video SEO Pro
Our Video Marketing Clients | Joseph J. Tock | Video SEO Pro http://ift.tt/17eapzx Videos can be used for multiple marketing strategies, and the video marketing project Video SEO Pro did for the Law Offices of Joseph J. Tock in Mahopac NY is a great example of this. The company/branding video, as well as the testimonial videos, where used not only on YouTube and on our client's, but as TV and movie theater commercials as well. The results were very impressive. Video production, video search engine optimization and video marketing provided by Video SEO Pro, Inc. Generate more leads, more traffic to your website and more sales using video marketing. To learn more give us a call at (914) 368-9600 or click the link below. http://ift.tt/1CvxVkD Video SEO Pro
Friday, February 6, 2015
WHY IS ONLINE VIDEO GROWING FASTER THAN ALL OTHER ADVERTISING FORMATS?
The main reason for online video advertising to be growing significantly faster than TV and most other digital formats can be attributed to advances in technology, which has changed the behavior of consumers who watch video content. Consumers are now watching their TV content when and where they decide.
What did we do before the DVR, the internet, high speed internet access, Netflix, Hulu and YouTube? We watched TV live and had to sit through commercials. The fact is that consumers don’t watch commercials anymore, unless you are talking about the SuperBowl.
Thanks to mobile phones, tablets and laptop computers, consumers are now watching TV online. Advertisers realized this and started shifting the advertising to the Internet. Now, once again consumers are forced to watch 15 seconds, or in some cases 30 seconds of advertising before they can watch TV content online.
The other shift in consumer behavior is their desire to create and share video content. Thanks to the smartphone, we all now have a video camera in our pocket. And thanks to social media and mobile apps, video can be shared through YouTube, Facebook, Twitter, Vine, Instagram and SnapChat.
TV advertising has always been the most expensive form of advertising and therefore was a marketing tool only available to companies with large marketing/advertising budgets. With the shift of TV advertising to online the cost for distribution has gone down considerably. Granted, content on TV is shared with thousands if not millions of people at the same time and on the internet it is done one person at a time. But as a result, now smaller companies with smaller budgets can leverage video to grow their business.
Here are a few recent statistics that support this shift.
- In November 2014 alone, more than 192 million Americans watched online videos. (source)
- The number of viewers watching video on their mobile devices has increased in 200% compared to 2013 and 400% compared to 2012 (source)
- In 2014 Online Video streaming grew in 60%, whereas TV consumption declined in 4%. (source)
Looking at these statistics it is easy to understand why advertisers have shifted their focus to online video advertising. Simply put, this is where the audience is.